Google My Business: Petersfield, 12th March 2020

Overview

Following the closure of Google+ in 2019, Google has focused their attention and investment into growing this platform. Whether a local tradesman or a multinational bluechip organisation, GMB (Google my Business) has become a crucial part of businesses online success.

With Google dominating the search marketing in the UK, with over 80% of all searches through this search engine it is key to ensure your GMB is portraying your brand correctly as well as generating regular leads and enquiries.

Our course will cover all of the opportunities available from this platform, how to appear higher than your competitors and how to improve your profile to maximise your chances of success.

WHAT WE WILL COVER

  • Optimising your GMB profile
  • Creating a strategy to generate more and higher quality reviews
  • Use of imagery in keeping with your brand
  • Uploading video marketing to your profile
  • Paid advertising opportunities
  • Ensuring you have complete ownership of your profile
  • How Google beacons can boost your success

WHO SHOULD ATTEND?

  • Marketing Assistants, Executives & Coordinators
  • Marketing & Digital Marketing Professionals looking to expand their knowledge
  • Small business owners

ABOUT YOUR TRAINERS

James Wright and Emma Louise Smith, experts at Fruitful MarketingⓇ & Moxie Business Marketing respectively have teamed up to tour the South East and share their secrets to digital marketing success! Highly respected within their fields, here’s more about them:

James Wright | Inbound Marketing & Automation Specialist

James is a CIM Certified Marketing professional who after a 10-year marketing career heading up the marketing departments for some of Europe’s largest companies in steel office furniture, art materials and corporate workwear, founded Fruitful MarketingⓇ in 2015. With a focus of remaining at the forefront of the ever-evolving Digital Marketing arena and creating ROI for clients, his company was awarded one of the Top 3 Marketing Agencies in Basingstoke in 2019, aided by 24 x 5-star reviews on Google. James is a respected keynote speaker in Digital Marketing and is hugely passionate about sharing his knowledge and successful techniques with others.

Emma Louise Smith | Social Media Expert

Emma has over 10 years of Marketing experience and founded Moxie Business Marketing in 2016. Moxie has vast experience in supporting companies from start-ups through to multi-billion turnover brands such as Euronics UK. Emma specialises in the area of social media marketing and the creation of successful Digital Marketing campaigns. Emma was invited onto the panel of experts to discuss Digital Landscapes at ERT Turning Point conference in October 2019, a reflection of her fine reputation within the industry.

ABOUT THE VENUE

The Causeway Business Centre is an idyllic setting overlooking Butser Hill, and easily accessed via the A3. There is ample FREE parking on-site.

Click here to Book Via Eventbrite

Details

Date: 12.03.2020

Time: 09:15 – 13:15

Location: Causeway Business Centre. 158 The Causeway, Petersfield, Hampshire, GU31 4LW

Price: £149 (ex VAT)

Join the Event

First come, first served

Understanding Requirements, Delivering Excellence.

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