Without set sales process or a central log the Ascot Timber sales team were missing opportunities and not all opportunities were being followed up
The implementation and creation of a sales log, a new sales process, coupled with regular and templated follow-ups allowed Fruitful Marketing® to reinvent Ascot Timber’s sales process. A direct consequence of this included Ascot Timber winning a £60k order that would have previously have been lost. Fruitful Marketing’s® work with directors of Ascot Timber has also encouraged a better understanding of target markets through data analysis of results. The advanced system was approved by the Managing Director, Richard Parker who experienced an instant improvement and positive results.
In a short period of time, James was able to revolutionise our sales process. Within days of implementation the phone and email enquiries increased significantly and beyond our expectations, it certainly works! The level of professionalism and experience showed by Fruitful Marketing was exemplary throughout and the new process will pay for itself several times over, very quickly.” – Richard Parker, Ascot Timber Managing Director