Combining creativity with technical expertise to deliver solutions at the forefront of this ever-evolving arena
James works closely with trusted digital marketing specialists to deliver important elements of the marketing mix. Each is a specialist within their field/niche and have delivered excellent results both for Fruitful Marketing and our clients. James, therefore, is happy to recommend these specialists, either by way of a direct introduction or by managing the relationship on your behalf as part of our service.
Search Engine Optimisation – Leapfrog Internet Marketing
Based in Fleet, Surrey, the Leapfrog Internet Marketing team under the guidance of founder Geoff Roy, are specialists at increasing website visitors using the ever-evolving techniques of search engine optimisation. Leapfrog stand out for providing white hat, legitimate techniques with their five-star google rating, based on customer feedback, within an industry tarnished with a ‘cowboy’ image. They specialise in both local and national ranking improvements and invest heavily in industry-leading platforms to deliver accurate reporting and direction. As a partner of Fruitful Marketing, Leapfrog offers a free initial website and SEO analysis that is provided as a video on email. Either mention Fruitful Marketing when speaking with Geoff Roy or allow James to introduce you for this opportunity.
Pay-Per-Click and Facebook Advertising – Finsbury Media
Finsbury Media offer an intuitive and powerful tracking system within their pay-per-click services. With call recording, email, goal and purchase tracking, it ensures pay-per-click budgets are spent intelligently and fully tracked. The system and their team’s performance develops with use and increased data, refocusing spend on the most successful keywords and terms to ensure maximum return of investment. With a fair fee structure based on a percentage of spend, Finsbury offers a very competitive model inclusive of small to large advertising spends, with client benefits from all full tracking, use of the system and all services, including remarketing.
Websites – Various
James works with a range of partners depending on client requirements, budget and if e-commerce. All websites are developed on open sourced platforms to ensure clients have the flexibility to move in the future if required, rather than being vulnerable by creating within a bespoke platform. James works alongside developers to ensure delivery of a mobile-friendly (often mobile first now), fully responsive and secure website. He ensures relevant reporting and goals are set up, the website is quick and importantly secure. By focusing on CRO (conversion rate optimisation), the build and design are focused on achieving the best results for clients.
Videography – ManMade Ltd
ManMade Ltd are extremely talented and combine creative flair and impressive equipment to produce highly powerful video marketing for businesses. During filming they are extremely friendly, helping relax those being filmed so they appear at their best. Their distinct style achieves highly professional, interesting and powerful videos. James has a strong working relationship with Michael and Sindy Man, who have filmed several videos for Fruitful Marketing and have spoken at James’ quarterly marketing insights seminar, delivering valuable advice on ‘how to make ground-breaking videos for your business’. As well as bespoke filming projects, ManMade offer a monthly ‘short talks’ session, allowing several businesses to have hour slots for filming within a grand location and splitting the costs.
Cyber Security & Website Hosting – Webster Consulting
Dave Webster brings a wealth of experience, having held senior management positions with blue chip businesses, including Microsoft and Sequent Computing Systems before setting up Webster Consulting in 2006. With cyber security being a huge threat to modern businesses and enhanced responsibility following the introduction of the GDPR legislation in May 2018, it is important to take proactive steps to protect your business and client data. Dave covers the ‘what if’ element, helping businesses to make secure data, increase security and improve processes. This includes areas such as moving to cloud-based platforms with autonomous backups, introducing two-step authentication as standard within organisations and adding additional, anti-hacking security to websites. Their website hosting packages include fully managed Virtual Private Servers (VPS), for enhanced security and speed.