project details - Ascot Timber
Ascot Timber wanted to increase their sales conversion rate, create a consistent customer experience, use automation to assist inbound enquiries and start using inbound marketing to generate new, targeted leads
We initially created a clear sales funnel and customer experience journey for the entire sales team to follow. Fruitful Marketing then sourced a CRM solution that would integrate with their other systems, easily capture new enquiry data and allow us to build customer workflows and automations, significantly increasing productivity by removing manual tasks for the team. Once we launched our inbound marketing and new automated systems, inbound enquiries via email and phone increased significantly, as well as the conversion rate of these leads. Within one month, Ascot Timber won an ordering totalling over £60k as a direct result, providing a huge ROI in a short period of time. Ascot Timber continue to experience positive results every month.
I have had nothing but positive feedback for Fruitful marketing.
Their continued support and proactive approach is very impressive as is their enthusiasm and professionalism.
As MD of the Ascot Timber Buildings Ltd I have worked with Fruitful Marketing closely who have helped create a new sales reporting system and new processes to follow and progress new leads. This couldn’t have been more productive and has proven to increase sales.
Richard Parker, MD, Ascot Timber Buildings