B2B Expo: How to make your social media content ‘Fruitful’ in 2023

On the 23rd March, some of the Fruitful Marketing team attended this year’s B2B Expo at Oakley Hall Hotel.

Oakley Hall Hotel
Oakley Hall Hotel.

We entered the stunning venue and headed straight to the exhibition room which was buzzing with opportunity and impressive stands from the Basingstoke business community. There were an array of companies from different sectors which gave us the opportunity to connect with new people and find common ground with our local business community.

B2B Expo at Oakley Hall Hotel.

As 11am fast approached, we made our way to the seminar room in time for Founder of Fruitful Marketing and digital marketing expert, James Wright, to deliver his talk, ‘How to make your social media content ‘Fruitful’ in 2023’.

James kicked off his seminar by getting the audience involved and asking them to vote on their opinion on social media, followed by sharing the latest trends and marketing tools. He also gave great insights and marketing ideas that attendees could implement into their social media content schedules.

James Wright speaking at the B2B Expo at Oakley Hall Hotel.
James Wright speaking at the B2B Expo at Oakley Hall Hotel.

The seminar came to a close and ended with members of the audience asking James multiple questions, which he was able to answer swiftly and effectively. Afterwards, the Fruitful team revisited the exhibition room, making conversation and connecting with fellow business owners.

Since the talk, James has received an overwhelming amount of positive feedback from people who attended his seminar. They have told us how encouraging and informative they found his talk and that they will be implementing his advice into the social media content for their company.

One attendee, Cate Hooper, left us a 5-star review saying, ‘I was very fortunate to attend an excellent seminar presented by James today at the Basingstoke Business Expo today. James shared some extremely insightful and helpful tips on how to raise your social media game and drive enquiries from your target audience to your business. Delivered in a succinct, yet dynamic way, it was a thoroughly enjoyable seminar. I look forward to hearing more from James and Fruitful, thank you’.

We would like to thank B2B Expo once again for inviting the Fruitful team and inviting James Wright to speak. We look forward to attending the event next year!

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